Danh mục

Trợ lý quản lý thương hiệu | Assistant Brand Manager

Vị trí/Chức danh

Position / Title/ Name

Assistant brand manager

Bộ phận



Nơi làm việc Workplace

Ho Chi Minh, Vietnam

Báo cáo tới

Reporting line

 Brand Manager or Brand senior manager

Trách nhiệm công việc

Job responsibilities

·       Develop the local adaptation or creation of ATL development & BTL for the initiatives based on in-depth understanding of local consumers

·       Lead the developing and executing 360-degree marketing campaigns in line with brands’ strategy

·       Ensure excellent execution of plans from ATL to BTL and in-store to deliver campaigns’ objectives/KPIs through leading and engaging different stakeholders including agencies, sales and channel marketing teams

·       Assist in creation of effective media plans

·       Assist in development and execution of brand innovation projects

·       Assist in strategic development of the brand (long-term positioning and strategy, digital strategy and communication)

·       Contribute to build brand and channel plans, launch/relaunch plans, 3-year Brand.

Yêu cầu kinh nghiệm/kỹ năng

Personal qualifications / competencies

·       2+ years marketing experience is required.

·       Experience in brand management including the development and execution of media strategy, innovation and creative ideation process.

·       A thorough understanding of marketing and business functions at FMCG sector.

·       Demonstrated strength in marketing competence with focus on Brand Planning, Brand Strategy, Communication and Media Management.

·       Ability to adapt to change and to operate effectively in time constrained and multiple priorities situation

·       Strong analytical, decision making, influence, communication & presentation skills

·       Achievement driven personality with ability to work in conditions which include multiple priorities, extended work schedules and specific time constraints

·       Pro-activity and passion to brand marketing.

·       Ability to influence across and up within the organization

·       Able to inspire, motivate and lead project teams to achieve outstanding results

·       Willing for frequent business travel

Yêu cầu học vấn Educational / minimum requirements

    University Degree

Cách thức ứng tuyển

How to apply

Kindly send your resume to [email protected]